State of the art, per sub-question

Two records are kept apart (method): best evidence (a research record) and most adopted (a practice record). They have different holders.

Best evidence

Sub-question Record holder Measured how
Q1 Redundancy of on-screen text and speech Adesope 2012 meta-analysis, 57 studies, retention and transfer
Q1 Modality, segmenting Ginns 2005; Rey 2019 meta-analyses, system-paced lab lessons
Q1 Coherence, signalling Sundararajan 2020; Schneider 2018 meta-analyses (see learning science)
Q1 Does design matter more when pacing is fixed Noetel 2022 overview of 29 reviews, 1,189 studies; moderator "system-paced"
Q2 Does showing slides help Baker 2018 meta-analysis, 48 studies, no average difference
Q2 Which slide design Garner 2013 randomised experiment, n = 110, essay and delayed test, d about 0.8 to 0.9
Q2 How common are slide faults Kosslyn 2012; Le Blanc 2025 three studies of slideshows; an audit of one medical school's lectures
Q3 Gesture Dargue 2019; Hostetter 2011 meta-analyses, 83 and 63 samples
Q3 Instructor visible in video Henderson 2021; Polat 2022 systematic reviews, 12 and 41 studies, no consistent learning effect
Q6 Does fixed pacing (20 by 20) raise learning Bakcek 2020 randomised trial, n = 134, test scores equal
Q4 Contrast floor WCAG 2.2 (W3C 2023b) standard (a convention), not an experiment
Q5 How talks are built Rowley-Jolivet 2005 move analysis of 44 talks in three fields
Q7 Build steps that follow the voice Liu 2022; Ito 2026 randomised, n = 99; n = 40 with eye tracking, d = 0.49; both recorded narration
Q7 Who sets the pace Tabbers 2009 learner-paced beat system-paced on transfer, at a large cost in time
Q7 Does video help Noetel 2021 105 randomised trials, g = 0.28 as a substitute and 0.80 as an addition
Q7 Live coding against static code Shah 2023; Shah 2025 static code: two remote sections, no learning difference (Shah 2023); active against traditional live coding: about 530 students, no learning difference (Shah 2025)
Q7 Animated explainer against slides Pichler 2023; Li 2023 groups of 29 to 42; n = 290; engagement differs, comprehension mostly does not
Q8 Colour as a signal Ozcelik 2009 one eye-tracking experiment, n = 52
Q8 Pleasant colours and faces Brom 2018; Wong 2020 meta-analyses, 33 samples and 28 articles, d+ 0.33 to 0.39 (Brom 2018), g+ 0.27 to 0.35 (Wong 2020) on retention and transfer
Q8 Colour maps for data Crameri 2020; Liu 2018 an argued guide with a distortion measure; a user study of colormaps
Q8 Light or dark when projected Greco 2008 three experiments, dark text on light best
Q8 Harmony Schloss 2011 preference experiments only

Most adopted

Sub-question Practice holder Evidence of use
Slide template PowerPoint, with Designer Designer: over 1 billion slides, owner's claim (Microsoft 2019)
Typeset talks in computer science and mathematics Beamer a CTAN package with a long user guide; a usage count was not found
Short talks TED and TEDx guidance; PechaKucha; Ignite formats run in many cities; counts are the owners' claims (TED 2026, PechaKucha 2026 and Ignite 2026 score 9.5, 6 and 5.5 of 20: examples only)
Accessible talks Rector 2019 and the conference guides derived from it three conference pages seen citing it; no evidence cited by the guide
Replacing slides Amazon narrative memo one company's own report (Bezos 2018)
Headlines as sentences Assertion-evidence workshops; consulting action titles no count of users found
Build steps and Morph PowerPoint's animation pane and Morph a vendor page with no learning claim (Microsoft 2026e, 6 of 20: example only); no count of users
Live coding in teaching Software Carpentry style workshops a practice guide that says it is taught in instructor training (Nederbragt 2016, 11.5)
Animated maths videos 3Blue1Brown and its Manim library over 3.3 million views of one video (Radmehr 2024); the owner's aim (Sanderson 2026, 8: example only)
Colour defaults the viridis family as a library default; the Okabe-Ito eight colours a software manual (Matplotlib 2026, 14.5); the palette is copied from a column (Wong 2011)
Colour accessibility WCAG 1.4.1 and the guides built on it a standard (W3C 2023c, 17 of 20)

Upper bounds (achieved)

  • Key points shown in step with the narration beat the whole slide in one randomised study (Liu 2022).

  • Pleasant colours and faces gave small gains in retention and transfer across 33 samples (Brom 2018).

  • A perceptually uniform map keeps data variation honest where a jet-like map distorts over 7% of it (Crameri 2020).

  • A bundle of principles in a slide set raised delayed recall and essay quality in one lab setting (Garner 2013).

  • Gesture helps comprehension across many samples (Dargue 2019).

  • Verbatim text on screen with speech does not beat text alone (Adesope 2012).

Lower bounds (not shown)

  • No independent randomised replication of the assertion-evidence effect was found in this search. Closest: a non-randomised veterinary course with better retention at one month (Root Kustritz 2014), a bundled geology course (Alley 2007), and small studies (Alzayed 2023, Sripradith 2023) or pilots (Wolfe 2023).
  • No study was found that varies one slide factor (headline form, text amount, graphic) in isolation within a live talk.
  • No study was found of projected text size and comprehension in a room.
  • No controlled comparison of a memo-first meeting against a slide meeting was found.
  • The 20 by 20 and 15-second pacing rules have three small outcome studies (Liao 2020, Warmuth 2021, Bakcek 2020); the one randomised trial found no test-score gain. None tests Ignite's 15 seconds.
  • No study was found of accessibility advice (say every slide word aloud) against the redundancy result for blind or low-vision listeners.
  • No study was found of slide transitions, of an embedded clip in a live conference talk, of a live demo, or of build steps in front of a live audience.
  • No live-coding study found a learning gain over static code (Shah 2023); active live coding did not beat traditional live coding (Shah 2025).
  • Colour alone, without faces or shape, is 5 samples of 33 in the emotional-design meta-analysis (Brom 2018, Table 3); no isolated effect is established.
  • No study of colour harmony and learning, of hue meaning on slides, or of projected colour at room distance was found.